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Marketing Research: Methodological Foundations

Marketing Research: Methodological Foundations

Oorspronkelijke prijs was: 24.31 €.Huidige prijs is: 7.29 €.

Presents superior, balanced coverage of both the qualitative and quantitative aspects of marketing research. Provides a solid framework to ensure the development of students’ conceptual and practical understanding of marketing research.

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SKU: 127bol1785542725
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Presents superior, balanced coverage of both the qualitative and quantitative aspects of marketing research. Provides a solid framework to ensure the development of students’ conceptual and practical understanding of marketing research.

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